Privacy policy
Matrx Privacy Policy
Oct 2, 2026 ·
How Matrx collects, uses and protects your personal information — including the tracking used for our Meta and Google advertising. This is a template to review and complete with your business details; it is not legal advice.
1. Who we are
This Privacy Policy explains how Matrx Industries (58 306 256 349)
(“Matrx”, “we”“us”) collects, uses, discloses and protects your personal information when you visit our store, place an order , contact us, or see and interact with our ads on Meta (Facebook and Instagram) and Google. We handle personal information in line with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). By using our website or responding to our advertising, you agree to this policy .
Contact: matryxindustries@gmail.com · Store: [your store URL]
2. Information we collect
Information you give us — when you place an order , create an account, or contact us: Name, email, phone number , billing and shipping address Order details and the vehicle details you enter for custom mats (make, model, year,notes). Payment information (processed securely by our payment providers — we do not store full card numbers) Any messages or enquiries you send us. Information collected automatically — when you browse the store or interact with our ads:
Device and browser type, IP address, and approximate location Pages viewed, products browsed, items added to cart, and actions taken on the site Referral source (including whether you arrived from a Meta or Google ad) Cookie, pixel and advertising identifiers (see sections 3 and 4) Page 1 of 5 Matrx Privacy Policy.
3. Cookies and tracking technologies
Our store uses cookies and similar technologies (pixels, tags and local storage) to make the site work, understand how it is used, and deliver and measure advertising. These fall into three groups:
Essential — needed for the site to function, such as keeping items in your cart and processing checkout. These cannot be switched off .
Analytics — help us understand how visitors use the store so we can improve it (for example Google Analytics).
Advertising — let us show you relevant ads on Meta and Google and measure whether they work (for example the Meta Pixel and Google Ads tags).
You can control non-essential cookies through our cookie banner (where shown) and through your browser settings. Blocking some cookies may affect how the site works.
4. Advertising and analytics — Meta and Google
We advertise on Meta and Google and use their tracking tools to show relevant ads, build audiences, and measure results. These tools collect information about your activity on our store and share it with Meta and Google. Meta (Facebook and Instagram) — the Meta Pixel and Conversions API. When you visit our store, the Meta Pixel may record pages viewed, products browsed, items added to cart, and purchases, along with your device and a Meta advertising identifier. This lets us measure our ads, show you products you viewed again (remarketing), and reach similar audiences. Meta processes this data under its own data policy . See Meta’s Privacy Policy:
https://www.facebook.com/privacy/policy and “How Meta uses data ”
https://www.facebook.com/business/help.
Google — Google Ads and Google Analytics. We use Google tags to measure ad conversions, understand site usage, and run remarketing across Google services and partner sites. Google may collect pages viewed, actions taken, device information, and advertising identifiers. Google processes this data under its own privacy policy:
https://policies.google.com/privacy. How Google uses data from sites that use its services:
https://policies.google.com/technologies/partner-sites.
Where required, these advertising and analytics tools only load after you give consent through our cookie banner . We do not sell your personal information. You can limit this tracking at any time using the controls in section 7.
Page 2 of 5 Matrx Privacy Policy
5. How we use your information. We use your personal information to:
Process and deliver your orders, including making custom mats to your vehicle details
Provide customer support and respond to your enquiries
Send order updates and, where you have opted in, marketing emails about products and offers
Deliver, personalise and measure our advertising on Meta and Google
Understand and improve our store, products and service
Detect and prevent fraud and misuse
Meet our legal, tax and record-keeping obligations
6. Who we share your information with
We share personal information only as needed to run our store and advertising, with:
Shopify — our e-commerce platform, which hosts the store and processes orders
Payment providers — to process payments securely (e.g. Shopify Payments, PayPal, or
your chosen gateway)
Shipping and fulfilment partners — to deliver your order
Meta and Google — for the advertising and analytics described in section 4
Email and marketing tools — to send order and marketing emails, where applicable
Professional advisers and authorities — where required by law
Some of these providers are located overseas, including in the United States, so your information may be stored or processed outside Australia. We take reasonable steps to ensure it is handled consistently with Australian privacy law. We do not sell your personal information.
7. Your choices and opt-outs
You can control how your information is used for advertising and tracking:
Cookie settings — change your choices through our cookie banner (where shown) or your browser settings.
Marketing emails — unsubscribe using the link in any email, or contact us.
Meta ads — manage your ad preferences in your Facebook/Instagram settings:
https://www.facebook.com/adpreferences
Google ads — manage personalised ads in your Google account:
https://adssettings.google.com
Page 3 of 5 Matrx Privacy Policy
Google Analytics — opt out with Google’s browser add-on:
https://tools.google.com/dlpage/gaoptout
Industry opt-outs — YourAdChoices (AU): https://youradchoices.com.au and Your Online Choices: https://www.youronlinechoices.com
You can also use your browser’s private/incognito mode or ad-blocking tools. Opting out stops personalised ads but you may still see non-personalised ones.
8. Security, retention and overseas storage
We take reasonable steps to protect your personal information from loss, misuse and unauthorised access, including using reputable providers (such as Shopify) that apply encryption and access controls. No online service can be guaranteed 100% secure. We keep personal information only as long as needed for the purposes in this policy or as required by law (for example, order and tax records are generally kept for several years).
When no longer needed, we take reasonable steps to delete or de-identify it. As noted in section 6, some of our providers and advertising partners are overseas, so your information may be stored or processed outside Australia, including in the United
States.
9. Your rights
Under the Australian Privacy Principles you can ask us to:
Access the personal information we hold about you
Correct information that is inaccurate or out of date
Opt out of marketing and personalised advertising (see section 7)
To make a request or raise a privacy concern, contact us at [privacy email]. We will respond within a reasonable time. If you are not satisfied with our response, you can contact the Office of the Australian Information Commissioner (OAIC) at https://www .oaic.gov .au or 1300 363 992.
Visitors in the EU or UK: if you access our store from the EU or UK, you may have additional rights under the GDPR/UK GDPR (including access, erasure, and objecting to processing). Contact us at the email above to exercise them.
Page 4 of 5 Matrx Privacy Policy
10. Children, changes and contact
Children. Our store is intended for adults. W e do not knowingly collect personal information from anyone under 16. If you believe a child has given us their information, contact us and we will delete it.
Changes. We may update this policy from time to time. The current version is always on this page, with the “last updated” date at the top. Significant changes will be made clear on our website.
Contact us. For any privacy question or request:
Email: matrxindustries@gmail.com
Business: [Matryx Industries / 58 306 256 349]
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